Ashton Shanks – 7-Day Copywriting Challenge Featuring ChatGPT
The 7-Day copywriting challenge is designed to help media buyers and copywriters improve their direct response copywriting using a research-based, pain-oriented approach to conversion copywriting. The course also teaches how to integrate AI.
Course Curriculum
Welcome to the course!
- A message from your instructor
- How to use this course
- Before we begin
Let’s get started!
- Day 1 – Competitive Research
- Day 2 – Customer Research
- Day 3 – Intro to Empathy Mapping
- Day 4 – Hook Discovery
- Day 5 – Hook Variation
- Day 6 (Part One)- Turning Hooks Into Ads Using ChatGPT
- Day 6 (Part Two) – Creating Ads From Scratch
- Day 7 – Split Testing Copy
Next Steps…
- That’s Cool and All, But…
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